Cadbury Gorilla video ad banner campaign

10:00AM working with Fallon and HyperHappen created the video banner campaign for the Cadbury Gorilla 'A glass and a half full productions'.

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Challenge

  • Create a high quality video banner campaign extending the brand reach of the highly successful TV ad campaign
  • Multiple banner sizes of using high quality video throughout
  • Execution of a 10Mb video banner campaign with a wide coverage of media placement

Ideas

  • Use of a staggered presentation of video to allow time for the streaming of a larger format.
  • The sue of a teaser banner at the front end of the banner sequence to engage and capture the audience

Realised

  • High level of consumer awareness and brand propagation
  • Comprehensive range of banner sizes for the campaign

Disciplines

  • Video editing
  • Adobe Flash
  • Eyeblaster Ad server authoring

  • Design

    • Diversey Flash Demo
      Diversey Product Selector
    • Luxton Flash Website
      Luxton Cotton Flash Website
    • BBC Movies Website
      BBC Movies Brand, Identity & Website
    • Echome Design
      echome Brand, Identity & Design

  • Advertising

    • XFM / Microsoft Edit Suite
      XFM / Microsoft Edit Suite
    • Cadbury Gorilla Banners
      Cadbury Gorilla Banner Campaign
    • Jupiter Banners
      Jupiter Video Banners Ad Campaign
    • Global Radio / Microsoft 'Be a Star'
      Global Radio / Microsoft 'Be a Star'

  • Marketing

    • Griffin Email Newsletter Campaign
      Griffin Email Newsletter Campaign
    • Goalpoker Game
      Goalpoker Viral Game
    • iBand Website
      iBand Website
    • Tech21 Website
      Tech21 Website with CMS

  • Interactive Film

    • Mini Overlay
      Mini Homepage Video Overlay
    • Motion Graphic Idents
      Motion Graphic Video Idents
    • Cadbury Parrot
      Cadbury Parrot Bar Creator
    • Sony PlayStation Keyboard Guitar Game Micro Site
      Sony PlayStation Keyboard Guitar Game

  • Technology & Production

    • Flash Content Management System
      Flash Content Management System
    • Lime Connect Triple AAA Accessibility
      Lime Connect
      AAA Accessibility
    • TPhotographic Content Management System
      TPhotographic Content Management System
    • Gobmob E-Commerce
      Gobmob
      e-Commerce