Jupiter video banners ad campaign

10:00AM worked with Masius for Jupiter created an engaging video banner campaign.

Read more - Jupiter banner ad campaign >

Challenge

  • Create an engaging experience, increase click throughs compared to previous campaigns
  • A range of video banner format sizes
  • Monthly updated campaign with live investment figures
  • Working to Eyeblaster Ad server format

Ideas

  • Tracking entrance shot to catch the eye
  • Interactive environment
  • Depth of content for interested viewers

Realised

  • Large Increase in banner interaction compared to previous static campaigns
  • Extended 12 month video banner campaign

Disciplines

  • Film direction and production
  • Video editing
  • Adobe Flash and ActionScript
  • Adobe Flash video streaming

  • Design

    • Diversey Flash Demo
      Diversey Product Selector
    • Luxton Flash Website
      Luxton Cotton Flash Website
    • BBC Movies Website
      BBC Movies Brand, Identity & Website
    • Echome Design
      echome Brand, Identity & Design

  • Advertising

    • XFM / Microsoft Edit Suite
      XFM / Microsoft Edit Suite
    • Cadbury Gorilla Banners
      Cadbury Gorilla Banner Campaign
    • Jupiter Banners
      Jupiter Video Banners Ad Campaign
    • Global Radio / Microsoft 'Be a Star'
      Global Radio / Microsoft 'Be a Star'

  • Marketing

    • Griffin Email Newsletter Campaign
      Griffin Email Newsletter Campaign
    • Goalpoker Game
      Goalpoker Viral Game
    • iBand Website
      iBand Website
    • Tech21 Website
      Tech21 Website with CMS

  • Interactive Film

    • Mini Overlay
      Mini Homepage Video Overlay
    • Motion Graphic Idents
      Motion Graphic Video Idents
    • Cadbury Parrot
      Cadbury Parrot Bar Creator
    • Sony PlayStation Keyboard Guitar Game Micro Site
      Sony PlayStation Keyboard Guitar Game

  • Technology & Production

    • Flash Content Management System
      Flash Content Management System
    • Lime Connect Triple AAA Accessibility
      Lime Connect
      AAA Accessibility
    • TPhotographic Content Management System
      TPhotographic Content Management System
    • Gobmob E-Commerce
      Gobmob
      e-Commerce