Challenge
- The brand should be effective across any medium
- A brand which relates to a worldwide audience
- Provide an integrated multi disciplined approach
Ideas
- Create an identity which adapted to it’s presentation medium
- Focus on music and it’s imagery as an international language
- Build a specialist team to service the variety of disciplines required
Realised
- Graphic identity with a cocnsitent core essence across a variety of platforms
- Engaging music focused motion graphic idents idenitying individual music genres
- Creative, production and project management team partnering with theONEtv driving the brand forward to launch
Disciplines
- Brand consultancy
- Identity design
- Web interface design
- Motion graphic design
- Video shoot production
li>Video shoot production