Ground Force video email campaign

10:00AM partnered with, ad agency, Inferno in creating a rich media email campaign for the TV program Ground Force.

Read how we created a video email campaign for Ground Force.

Challenge

  • Develop Inferno's designs into HTML to work in email applications
  • Enable streaming video to be viewed through the email

Ideas

  • Build in email client compatible HTML
  • Utilise third party supplier Pebbles purpose built streaming video through email service

Realised

  • 2.8 million viewers tuned into UK Style to watch the Ground Force Marathon over Easter 2003
  • Generated highest levels of traffic for ukstyle.tv and new subscriber registrations of any stunt

Disciplines

  • Digital art direction
  • Technology consultancy
  • HTML

  • Design

    • Diversey Flash Demo
      Diversey Product Selector
    • Luxton Flash Website
      Luxton Cotton Flash Website
    • BBC Movies Website
      BBC Movies Brand, Identity & Website
    • Echome Design
      echome Brand, Identity & Design

  • Advertising

    • XFM / Microsoft Edit Suite
      XFM / Microsoft Edit Suite
    • Cadbury Gorilla Banners
      Cadbury Gorilla Banner Campaign
    • Jupiter Banners
      Jupiter Video Banners Ad Campaign
    • Global Radio / Microsoft 'Be a Star'
      Global Radio / Microsoft 'Be a Star'

  • Marketing

    • Griffin Email Newsletter Campaign
      Griffin Email Newsletter Campaign
    • Goalpoker Game
      Goalpoker Viral Game
    • iBand Website
      iBand Website
    • Tech21 Website
      Tech21 Website with CMS

  • Interactive Film

    • Mini Overlay
      Mini Homepage Video Overlay
    • Motion Graphic Idents
      Motion Graphic Video Idents
    • Cadbury Parrot
      Cadbury Parrot Bar Creator
    • Sony PlayStation Keyboard Guitar Game Micro Site
      Sony PlayStation Keyboard Guitar Game

  • Technology & Production

    • Flash Content Management System
      Flash Content Management System
    • Lime Connect Triple AAA Accessibility
      Lime Connect
      AAA Accessibility
    • TPhotographic Content Management System
      TPhotographic Content Management System
    • Gobmob E-Commerce
      Gobmob
      e-Commerce